Case Studies

How adeus and ClimatePartner Transformed User Onboarding

What's common between a digital legacy & will-planning platform like adeus and a climate action platform tracking carbon footprints, reductions, and projects like ClimatePartner?

The answer: they both achieved significant success with Product Fruits' legacy Copilot!

At first glance, adeus and ClimatePartner couldn't be more different. One helps people plan for life's most personal moments, the other helps organizations to build a sustainable future. Yet both faced the same fundamental challenge: how do you support users at scale without burning out your team?

The answer wasn't hiring more support staff or extending office hours. It was rethinking support entirely.

adeus: Making End-of-Life Planning Accessible 24/7

Key Use Case: Self-onboarding of new users who need guidance on their own terms.

The Challenge
Planning your digital legacy isn't something you do at 9am on a Tuesday. It's a deeply personal decision that happens on your own timeline, often late at night, when questions arise and support teams are offline. adeus needed to onboard new users at scale without relying on live support. Traditional manual methods were resource-intensive, impersonal, and couldn't keep pace with growth.

The Solution
Enter Copilot, nestled within the Life Ring Button as a central help hub. This 24/7 conversational guide pulls information from their knowledge base, blog, and website delivering empathetic, accurate answers exactly when users need them. The multilingual assistant even remembers user queries for 30 days, creating genuine continuity in what could otherwise feel like a fragmented experience.

The Impact

  • 70% of new users successfully onboard within 24 hours without a single human interaction
  • 50–60% of queries fully resolved without human intervention
  • 90% response accuracy rate, ensuring users feel confident in their most important decisions

ClimatePartner: Supporting Seasonal Users Through Knowledge Gaps

Key Use Case: Self-onboarding of existing users who need a refresher without the wait.

The Challenge
Climate action doesn't follow a neat calendar. ClimatePartner's platform sees unique seasonal usage cycles: users return after long breaks with foggy memories and knowledge gaps, while entirely new contacts need guidance navigating carbon reduction tools, sustainability metrics, and project portfolios. The support team was caught in an endless loop of answering the same foundational questions.

The Solution
Copilot in the Life Ring Button became their central in-app resource, delivering multilingual, human-like responses backed by their comprehensive knowledge base. Think of it as having a sustainability consultant available at every user's fingertips. The solution is complemented by contextual hints and tours that guide users exactly when and where they need help - no searching, no frustration.

The Impact

  • 80% of queries resolved directly in the Life Ring Button chat, before users even think about submitting a ticket
  • 70–90% response accuracy across complex sustainability topics
  • Significant support ticket reduction, transforming the team's daily workload
  • Consultants freed to focus on high-value strategic work instead of repetitive onboarding questions

The Common Thread: When Smart Support Becomes Your Secret Weapon

Here's what adeus and ClimatePartner figured out: the best support doesn't always come from humans. Sometimes it comes from intelligent systems that know exactly what users need, exactly when they need it, no matter the time zone, language, or complexity of the question.

Both platforms stopped trying to scale their support teams and started scaling their support intelligence instead. With Product Fruits' Copilot handling the heavy lifting of onboarding and routine questions, their human teams could finally focus on what they do best: solving complex problems and building real relationships with users who need that personal touch.

Plot twist: You could be next. Whether you're in fintech, healthtech, or selling artisanal cat accessories, Elvin Copilot might just be the support hero you didn't know you needed. (Spoiler: you probably do.)

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